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Jean Haegele

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MillerCoors Quality Campaign 

TV | SOCIAL | BRANDED CONTENT | OOH | PRINT

MillerCoors aimed to showcase their commitment to the communities where they live and brew, from environmental protection to LGBTQ support. We brought this vision to life through personal stories that highlighted the positive impact MillerCoors has had on individuals and the community. This campaign successfully boosted brand affinity in key markets among both internal and external audiences.

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Branded content

Family Farm | short doc profiling third generation barley farm in Colorado.

Iceman | profiles legendary Miller Park beer vendor the "Iceman"

Local dive | an ode to the beloved local tavern

PRINT & OOH

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We created hyper local OOH.

 

Mobile

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